Brands Finance, the world’s premier brand valuation consultant, named Nestlé Sri Lanka’s Most Valuable Food and Beverage Brand. This distinguished rating, produced for the 19th consecutive year in the LMD Brands Annual 2022, analyzes Sri Lankan brands based on their value and strength. According to Brands Finance’s extensive analysis, the ‘Good food, Good living’ firm ranked 11th out of 100 corporate brands across various industries, with a 20% increase in brand value this year compared to 2021.
Three of Nestlé Lanka’s products were also named among the year’s Most Loved Brands in Sri Lanka, a list that includes 140 brands from various categories. Nestomalt, the company’s flagship brand, came in first place in the Dairy Products – Malt Drinks category. Nestomalt has been loved by people across generations for over 60 years as a distinctly Sri Lankan product. In addition, Nestlé’s renowned brand Milo was placed second in the same category, while the popular Maggi was ranked second among the top brands in the Noodles and Other Wheat category.
“Being named Sri Lanka’s Most Valuable Food and Beverage Brand is an honor. This validation of our brand’s worth and power comes at an exciting time for us. We continually endeavor to deliver healthier and tastier goods for our beloved Sri Lankan clients, regardless of the current volatility, as a firm with long roots in Sri Lanka for over 115 years. Having three of our brands in the Top 100 Most Loved Brands for 2022 is obviously a huge plus. It demonstrates our Sri Lankan consumers’ faith and confidence in our products,” stated Jason Avancea, Managing Director of Nestlé Lanka.
Nestlé has been a part of Sri Lankan culture for more than 115 years. Nestlé’s diversified food and beverage portfolio serves to customers across generations from early infancy to old age, with the goal of “unlocking the potential of food to enhance quality of life for everyone, now and for generations to come.”